Repurpose paid (dark) and organic Facebook posts
Supported:
Photo posts
Website posts
Video posts (including vertical video assets)
Event posts
Carousel posts (send requests via form on bottom of the page)
Age targeted posts (inclusive of gambling and alcohol brands, send requests via form on bottom of the page)
Geo targeted posts (send requests via form on bottom of the page)
Repurpose paid (dark) and organic Instagram posts
Supported:
Photo posts
Video posts (including vertical video assets)
Carousel posts (send requests via form on bottom of the page)
Age targeted posts (send requests via form on bottom of the page)
Geo targeted posts (send requests via form on bottom of the page)
Repurpose paid (dark) and organic Twitter posts
Supported:
Photo posts
Video posts (including vertical video assets)
Website posts
Carousel posts (send requests via form on bottom of the page)
Age targeted posts (send requests via form on bottom of the page)
Repurpose paid (dark) and organic LinkedIn posts
Supported:
Photo posts (send requests via form on bottom of the page)
Video posts (send requests via form on bottom of the page)
Website posts (send requests via form on bottom of the page)
Carousel posts (send requests via form on bottom of the page)
Repurpose paid (dark) and organic Pinterest posts
Supported:
Photo posts (send requests via form on bottom of the page)
Video posts (send requests via form on bottom of the page)
Repurpose paid (dark) and organic TikTok posts
Supported:
Video posts (send requests via form on bottom of the page)
Photo posts (send requests via form on bottom of the page)
Ad Server Metrics
Impressions
Clicks (clicks on the post, video and call-to-action button)
Click-through Rate
Polar Provided Video Metrics
Video Impressions
Video Starts
Video Views by time threshold (1s, 2s, 3s, 5s, 7s, 9s, 10s, and 15s)
Video Completions (1st quartile, midpoint, 3rd quartile, 95%, and 100%)
Get the social post URL from Facebook, Instagram or Twitter.
Paste the social post URL into Polar’s platform to generate an ad tag. If you encounter an error, submit the form at the bottom of this page.
Publisher, agency or Polar to traffic the ad tag in an ad server or DSP.
Get the Facebook Ad Preview URL from Facebook Ads Manager, and share this with Polar (see instructions).
Polar to build the creative and share the ad tag.
Publisher, agency or Polar to traffic the ad tag in an ad server or DSP.
If you do not have access to Facebook Ads Manager and the paid ad is currently live, you can retrieve an ad URL by following these steps.
Use Polar’s Promo Feed feature to create an automated feed of social creatives from any Facebook, Instagram or Twitter account.
Create a campaign in Polar and select ‘Setup Social Handle’ in its settings.
Provide your Social Network of choice and the Social Handle.
Create a Promo Feed in Polar and select the Social Handle campaign it should be associated with. Optionally enable keyword filtering to only use posts that contain a certain hashtag.
Copy the Promo Feed Creative ad tag and traffic it in an ad server or DSP.
One ad tag can contain up to 20 different social posts in the rotation.
Social Display Reporting Metrics
Ad Server Metrics
Impressions
Clicks (clicks on the post and call-to-action button)
Click-Through Rate
Third-Party Trackers Support (3rd Party Tracking Guidelines)
MOAT
IAS
DCM