Who Are The Branded Content Millionaires

April 2017

Publishers are dedicating greater resources to growing their branded content business in 2017. The premium branded content industry is expected to grow faster than any other segment in the digital advertising ecosystem. But who are these top publishers defining success in the category?

Find out with The Branded Content 100: new research around the top global publishers focused on branded content in digital. Our insights as a trusted partner to many of the world’s largest publishers, our relationships within the industry, and available public sources, including financial reports and earnings, inform this new ranking of the top 100 publishers in branded content, based on revenue.

What’s Inside:

  • Aggregate trends for the top 100 publishers by revenue, vertical, and geography.
  • The complete 100 categorized by revenue streams.
  • Expanded details for publishers generating over $25 million in revenue from digital branded content, such as: major brands, content studios and more.

Key Insights:

  • Publishers listed in The Branded Content 100 will collectively generate $3 Billion in digital branded content revenue in 2017.
  • 65 publishers on The Branded Content 100 are from North America, with the remaining 35 from Europe, Asia-Pacific and Rest-of-World.
  • 7 publishers will each generate more than $100 Million in digital revenue from branded content this year.

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